Essentials of Strategic Management

Essentials of Strategic Management Author Charles Hill
ISBN-10 9781111525194
Release 2011-04-19
Pages 432
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Thorough yet concise, ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors’ market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH. Following the same framework as the larger book, ESSENTIALS helps students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text’s presentation of strategic management features an increased emphasis on the business model concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. In addition, a high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain experience putting chapter concepts into real-world practice in a variety of scenarios. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Essentials of Management An International Innovation and Leadership Perspective

Essentials of Management  An International  Innovation  and Leadership Perspective Author Harold Koontz
ISBN-10 9789339222871
Release 2015-07-29
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This new edition of Essentials of Management continues to integrate theory with practice. While maintaining the international and leadership perspectives, innovation as a new perspective has been introduced in this edition. Numerous examples and cases present in this text illustrate the application of concepts and theories to Indian environment. The book is based on integrative systems model which not only integrates all the five functions of management (planning, organizing, staffing, leading and controlling) but also links the enterprise with its external environment. Salient Features: -Sharper and focussed learning perspective through realignment of chapter content with the learning objectives. - Widened scope of the book to include innovative perspective. - Enhanced pedagogy with new chapter-end questions and perspective boxes.

E Business Management

E Business Management Author Ralph Berndt
ISBN-10 9783642567070
Release 2013-03-07
Pages 364
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E Business Management has been writing in one form or another for most of life. You can find so many inspiration from E Business Management also informative, and entertaining. Click DOWNLOAD or Read Online button to get full E Business Management book for free.

Come into my Trading Room

Come into my Trading Room Author Alexander Elder
ISBN-10 3898790509
Release 2005
Pages 185
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Come into my Trading Room has been writing in one form or another for most of life. You can find so many inspiration from Come into my Trading Room also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Come into my Trading Room book for free.

Shared Entrepreneurship

Shared Entrepreneurship Author F. Shipper
ISBN-10 9781137405807
Release 2014-08-13
Pages 295
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Today's views of leadership and management have significantly expanded to incorporate a variety of elements such as rewards, visions, and worker participation. However, most perspectives still view leadership as something that is assigned to a designated person who then exercises influence downward toward subordinate followers. In many ways the persistent top-down command and control theme that supports established leadership thought and practice prevents organizations from fully tapping into their human resources, in turn limiting their flexibility to meet the challenges of increasingly dynamic, complex, and competitive environments. Shared Entrepreneurship replaces the top-down approaches of the past with a new framework that draws strengths and innovation from collaboration and sharing. This book is divided into two main sections. The first section consists of six chapters which provide an in-depth overview and discussion of shared entrepreneurship. The second section consists of eight original case studies commissioned by the authors, featuring such companies as Herman Miller, Inc., SRC Holdings, and W.L. Gore & Associates.

Essentials of strategic HRM

Essentials of strategic HRM Author Dr Mohsin Shaikh
ISBN-10 9781312383241
Release 2014-07-24
Pages 128
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About the book: The book on essentials of Strategic HRM is the distillation of years of research spends by researchers in the field of strategy and HRM. The book presents the development of the concepts, frameworks and models in HRM, strategy and strategic HRM. It discusses the current practices followed in translating these models and frameworks in to HR policies and practices in light of latest research findings. The role of HR department in formulating and implementing strategic HR is discusses in detail. The book will be of immense value to HR practitioners, teachers, researchers and students interested in knowing how HR can add value and provide a competitive edge to the organisations in today’s VUCA (Volatile, uncertain, complex and ambiguous) world.


Habibi Author Craig Thompson
ISBN-10 3941099507
Release 2011
Pages 655
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Habibi has been writing in one form or another for most of life. You can find so many inspiration from Habibi also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Habibi book for free.

Mathematik f r konomen

Mathematik f  r   konomen Author Alpha C. Chiang
ISBN-10 9783800645121
Release 2012-11-13
Pages 476
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Klar und verständlich: Mathematik für Ökonomen. Für viele Studierende der BWL und VWL hat die Mathematik eine ähnliche Anziehungskraft wie bittere Medizin notwendig, aber extrem unangenehm. Das muss nicht sein. Mit diesem Buch gelingt es jedem, die Methoden zu erlernen. Anhand konkreter ökonomischer Anwendungen wird die Mathematik sehr anschaulich erklärt. Schnelle Lernerfolge Von der Wiederholung des Abiturwissens bis zum Niveau aktueller ökonomischer Lehrbücher wird Schritt für Schritt vorgegangen und alle wichtigen Bereiche der Mathematik systematisch erklärt. Der Lernerfolg stellt sich schnell ein: die klare und ausführliche Darstellung sowie die graphische Unterstützung machen es möglich.


Wettbewerbsvorteile Author Michael E. Porter
ISBN-10 9783593500485
Release 2014-02-13
Pages 688
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Wettbewerbsvorteile entscheiden über Erfolg oder Misserfolg eines Unternehmens. Michael E. Porter zeigt, wie sich Firmen in ihrer Branche Wettbewerbsvorteile verschaffen und so behaupten können. Entweder ein Produkt hat einen Kostenvorteil oder es muss einen einzigartigen Nutzen bieten, der einen höheren Preis rechtfertigt. Porters Strategieklassiker muss jeder kennen, der mit der Strategieentwicklung in einer Firma zu tun hat.

Campbell Biologie

Campbell Biologie Author Neil A. Campbell
ISBN-10 3868949003
Release 2010
Pages 748
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Campbell Biologie has been writing in one form or another for most of life. You can find so many inspiration from Campbell Biologie also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Campbell Biologie book for free.

Grundlagen des Marketing

Grundlagen des Marketing Author Philip Kotler
ISBN-10 3868940146
Release 2010
Pages 1176
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Grundlagen des Marketing has been writing in one form or another for most of life. You can find so many inspiration from Grundlagen des Marketing also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Grundlagen des Marketing book for free.

Blauer Hibiskus

Blauer Hibiskus Author Chimamanda Ngozi Adichie
ISBN-10 9783104033358
Release 2015-07-23
Pages 336
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Chimamanda Ngozi Adichies Debut - ein Meilenstein junger Weltliteratur: Jetzt als Fischer Taschenbuch! Das Haus von Kambilis Familie liegt inmitten von Hibiskus, Tempelbäumen und hohen Mauern, die Welt dahinter ist das von politischen Unruhen geprägte Nigeria. Mit sanfter, eindringlicher Stimme erzählt die 15jährige Kambili von dem Jahr, in dem ihr Land im Terror versank, ihre Familie auseinanderfiel und ihre Kindheit zuende ging. Der erste vielgelobte Roman Adichies, verzweifelt schön und ganz gegenwartsnah.

Operations Strategy

Operations Strategy Author C. Donald J. Waters
ISBN-10 1844801950
Release 2006
Pages 472
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This brand new book takes a broad view, covering the key areas of operations strategy in all types of organisation. Its main area of coverage is devoted to operations strategy for those businesses competing in the services sector. It also includes relevant coverage of the increased nature of operations in a global context.Waters approach takes the view that operations strategy gives the long-term direction for all aspects of operations management. In particular, it forms the link between broader organisational strategies and the more detailed operations; it builds the context in which other operations are performed. By taking this approach the book encourages discussion and exploration of different views.Recognising that this is a developing field, substantial additional case studies are available on the accompanying website. Ensuring that the latest developments are available to both the lecturer and reader. The book itself contains many short case studies, designed to draw the reader into the subject without intimidating them.


Risikomanagement Author John Hull
ISBN-10 386894043X
Release 2011
Pages 616
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Risikomanagement has been writing in one form or another for most of life. You can find so many inspiration from Risikomanagement also informative, and entertaining. Click DOWNLOAD or Read Online button to get full Risikomanagement book for free.


Release 2013-12-23
Pages 122
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This manual is the book to master a way of mastering the balance scorecard to be being bathed in the footlights as the global competitive advantage management skill of the business reform which aims at doing best with the whole by tactically. You can learn how to design the SWOT and Strategic Map by many case study. In addition you can get the point of project management of Balanced Scorecard. With the this manual, the business person not to know whether or not it is how one with the balanced scorecard at all understands the basic mechanism of the balanced scorecard and the ability up can be attempted in the level to master by its power. Here, let's introduce contents in each chapter. "In Chapter 1, you will know the mechanism of the balance scorecard well." It takes up about the basic mechanism and the 4 corner viewpoint of the balance scorecard which is indispensable to reform business. "In Chapter 2, you will know SWOT analysis!" It introduces the basic structure of the SWOT analysis which is the indispensable tool to master a balanced scorecard and practicing how to use. "In Chapter 3, you will master strategy mapping!" It clarifies the basic mechanism of the strategy mapping to use by the balanced scorecard and can put the approach which masters a balance scorecard tactically to the body. "In Chapter 4, you will master IT management and the relevance to the balanced scorecard." It introduces the ability to utilize IT and the managing sense which is indispensable to reform business from the viewpoint of IT management. By above composition, as the tactical tool of the business reform, the body has a way of mastering a balanced scorecard. It expects that it is read and that it plays an active part in the field of the practice of the business in the this manual. Janually, 2014 Tomohisa Fujii Registered Management Consultant IT coordinator System Analyst The contents Chapter 1 You will know the mechanism of the balanced scorecard well! ・・・8 1-1 The balanced scorecard ・・・8 1-2 The reason why the balance scorecard are bathed in the footlights ・・・11 1-3 Why is the balance scorecard has 4 corner viewpoints? ・・・14 1-4 You will know 4 corner viewpoint well. ・・・17 1-5 The indispensable tool SWOT analysis ・・・22 1-6 The way of making of the strategy mapping ・・・26 1-7 You will know the mechanism of the evaluation index of the balanced scorecard. ・・・28 1-8 Let’s challenge the intelligibility check of the mechanism of the balanced scorecard ・・・30 Chapter 2 You will master SWOT analysis! 2-1 You will wake up to the advantage, and the weak point, the opportunity and the menace. ・・・31 2-2 Let's attempt to analyze the cross factors by the SWOT analysis. ・・・34 2-3 Let's attempt to make strategy mapping by the SWOT analysis. ・・・39 2-4 Let's attempt to divine a self by the SWOT analysis. ・・・45 2-5 The challenge for the cross analysis by yourself by the SWOT analysis 2-6 Let's attempt to make strategy mapping by yourself. ・・・53 2-7 Let’s challenge the intelligibility check of the mechanism of the SWOT analysis! Chapter 3 You will master strategy mapping! ・・・56 3-1 The balanced scorecard introduction 4 corner step ・・・56 3-2 You will know evaluation indexes KGI and KPI well. ・・・64 3-3 The project evaluation by the balanced scorecard ・・・67 3-4 The point of the operation of the balanced scorecard ・・・72 3-5 The balanced scorecard and the business reform ・・・73 3-6 The success case in the South West airline ・・・75 3-7 Exon Mobile's BSC ・・・78 3-8 Let’s challenges the intelligibility check of the mechanism of the balanced scorecard! ・・・82 The challenge for the practice of the balanced scorecard! Chapter 4 IT management and the balanced scorecard ・・・82 4-1 The creation of the business model ・・・82 4-2 You will know the way of IT investment appraisal! ・・・85 4-3 The management technique and IT management ・・・87 4-4 The management technique and IT management ・・・91 4-5 You will know an approach by IT management! ・・・93 4-6 The scenario plan that the environmental-variation can be supported ・・・95 4-7 The 4 corner viewpoint for IT project success of the balanced scorecard ・・・98 4-8 The project speed and compatible to the environmental-variation ・・・100 4-9 The subdivision of the cost and the management of the stake folder ・・・101 4-10 IT and the tissue-form diathesis ・・・106 4-11 IT and the security ・・・108 4-12 You will know the mechanism of IT strategy well! ・・・111 4-13 The intelligibility check of the balanced scorecard graduation ・・・114

Strategic Marketing Management 8th Edition

Strategic Marketing Management  8th Edition Author Chernev, Alexander
ISBN-10 9781936572281
Release 2014-06-15
Pages 284
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Strategic Marketing Management (8th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book delineates a comprehensive framework for articulating sound marketing strategies to guide business decisions involving product and service design, branding, pricing, sales promotion, communication, and distribution. The concepts, principles, and frameworks advanced in this book apply to a wide range of organizations, from startups to established market leaders, from packaged-goods manufacturers to value-added service providers, from nonprofit entities to for-profit corporations.

Das Facebook Marketing Buch

Das Facebook Marketing Buch Author Dan Zarrella
ISBN-10 9783897215955
Release 2011
Pages 296
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Wer heute eine Marketing-Strategie entwickelt, zieht in der Regel auch ein Engagement auf Facebook in Betracht. Zurecht, denn für die Meinungsbildung und den Austausch über Unternehmen, Marken und Produkte spielt diese Plattform eine immer größere Rolle. Allein die Reichweite beeindruckt: Weltweit nutzen zurzeit 500 Millionen Menschen Facebook, in Deutschland sind es fast 14 Millionen. Doch welche Möglichkeiten bietet Facebook dem Marketing? Wo liegen die Chancen und wo die Gefahren? Wie entwickelt man eine Kampagne, und wie lässt sich ihr Erfolg messen? Darüber klärt Das Facebook Marketing-Buch auf. Anschaulich, praxisnah und gut verständlich werden zunächst die Facebook-Basics erklärt, dann ihre mögliche Rolle im Marketing-Mix. Weitere zentrale Themen sind Strategieentwicklung, Monitoring und Erfolgskontrolle.