Megatech

Megatech Author Daniel Franklin
ISBN-10 9781782831662
Release 2017-02-09
Pages 190
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Technology moves fast - so where will it have taken us by 2050? How will it affect the way we live? And how far are we willing to let it go? In Megatech, distinguished scientists, industry leaders, star academics and acclaimed science-fiction writers join journalists from The Economist to explore answers to these questions and more. Twenty experts in the field, including Nobel prize-winner Frank Wilczek, Silicon Valley venture-capitalist Ann Winblad, philanthropist Melinda Gates and science-fiction author Alastair Reynolds identify the big ideas, fantastic inventions and potentially sinister trends that will shape our future. Join them to explore a brave new world of brain-computer interfaces, vat-grown cruelty-free meat, knitted cars and guided bullets. The writers predict the vast changes that technology will bring to everything from food production to health care, energy output, manufacturing and the military balance. They also consider the impact on jobs, and how we can prepare for the opportunities, as well as the dangers, that await. Thought-provoking, engaging and full of insight from the forefront of tech innovation, Megatech is essential reading for anyone who wants to understand tomorrow's world.



Megatech

Megatech Author Daniel Franklin
ISBN-10 9781610398268
Release 2017-03-28
Pages 256
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What will the world of technology look like in 2050? And how will it affect the way we live? These are the big questions explored in MEGATECH: TECHNOLOGY IN 2050, a collection of thought-provoking insights imagining how big developments in technology might shape the future. The book invites us on a journey to the future, contemplating where and how far technology might take us. The industry's biggest leaders, academics, writers, and journalists—including Dr. Frank Wilzcek, Alastair Reynolds, and Melinda Gates—examine what the impact of technology might be in 2050 and consider the policies we might need, both to make the most of future opportunities and to tackle the environmental, economic, and social challenges ahead. MEGATECH is a book of big, bold ideas from a stellar line-up of prominent players in the tech world. It is required reading for anyone engaged with the interrelationships between technology, innovation, business, politics, and society.



Megatech

Megatech Author Daniel Franklin
ISBN-10 9781610398268
Release 2017-03-28
Pages 256
Download Link Click Here

What will the world of technology look like in 2050? And how will it affect the way we live? These are the big questions explored in MEGATECH: TECHNOLOGY IN 2050, a collection of thought-provoking insights imagining how big developments in technology might shape the future. The book invites us on a journey to the future, contemplating where and how far technology might take us. The industry's biggest leaders, academics, writers, and journalists—including Dr. Frank Wilzcek, Alastair Reynolds, and Melinda Gates—examine what the impact of technology might be in 2050 and consider the policies we might need, both to make the most of future opportunities and to tackle the environmental, economic, and social challenges ahead. MEGATECH is a book of big, bold ideas from a stellar line-up of prominent players in the tech world. It is required reading for anyone engaged with the interrelationships between technology, innovation, business, politics, and society.



Megachange

Megachange Author D. Franklin
ISBN-10 9781118180440
Release 2012-03-27
Pages 304
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This compelling book focuses on fundamental trends called "megatrends", which are great forces in societal development that have a profound impact on states, markets and civil society today and in the future.



The World in Conflict

The World in Conflict Author John Andrews
ISBN-10 9781782831150
Release 2016-01-14
Pages
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So far in the twenty-first century, the USA and its allies have invaded Afghanistan; Russia has waged war with Georgia; the brutal Islamic State (IS) has emerged in the Middle East; and a constant contest for precious minerals in Africa has provoked - and financed - war and carnage. Other conflicts are less bloody, but still dangerous - the nervous stand-off between India and Pakistan in Kashmir, for instance, or the continuing stalemate between North and South Korea. Whether explosive or simmering, the number of violent conflicts in the world is high enough to surprise, intrigue and sober any reader. In The World in Conflict, John Andrews tackles head-on the reasons why global conflict is ever-present in our lives. He analyses today's conflicts region by region, considering the causes, contexts, participants, impacts and likely outcomes. He looks at recently-ended wars that still spawn intermittent fighting. And, crucially, he considers where, why and how new conflicts might erupt. This is a must-read for our times, an essential guide for anyone who wants to know more about the world and its danger spots, and how and why war and terrorism persist - in short, how we might better understand our world in conflict.



No Ordinary Disruption

No Ordinary Disruption Author Richard Dobbs
ISBN-10 9781610397629
Release 2016-08-30
Pages 288
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Our intuition on how the world works could well be wrong. We are surprised when new competitors burst on the scene, or businesses protected by large and deep moats find their defenses easily breached, or vast new markets are conjured from nothing. Trend lines resemble saw-tooth mountain ridges. The world not only feels different. The data tell us it is different. Based on years of research by the directors of the McKinsey Global Institute, No Ordinary Disruption: The Four Forces Breaking all the Trends is a timely and important analysis of how we need to reset our intuition as a result of four forces colliding and transforming the global economy: the rise of emerging markets, the accelerating impact of technology on the natural forces of market competition, an aging world population, and accelerating flows of trade, capital and people. Our intuitions formed during a uniquely benign period for the world economy—often termed the Great Moderation. Asset prices were rising, cost of capital was falling, labour and resources were abundant, and generation after generation was growing up more prosperous than their parents. But the Great Moderation has gone. The cost of capital may rise. The price of everything from grain to steel may become more volatile. The world's labor force could shrink. Individuals, particularly those with low job skills, are at risk of growing up poorer than their parents. What sets No Ordinary Disruption apart is depth of analysis combined with lively writing informed by surprising, memorable insights that enable us to quickly grasp the disruptive forces at work. For evidence of the shift to emerging markets, consider the startling fact that, by 2025, a single regional city in China—Tianjin—will have a GDP equal to that of the Sweden, of that, in the decades ahead, half of the world's economic growth will come from 440 cities including Kumasi in Ghana or Santa Carina in Brazil that most executives today would be hard-pressed to locate on a map. What we are now seeing is no ordinary disruption but the new facts of business life— facts that require executives and leaders at all levels to reset their operating assumptions and management intuition.



The Economist Brands and Branding

The Economist  Brands and Branding Author Rita Clifton
ISBN-10 9781847650009
Release 2010-07-23
Pages 289
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Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision. Divided into three parts and written by eighteen experts on the subject, this fully revised and updated guide to brands and branding examines the case for brands, outlines best practice and the future for brands. It includes chapters on brand valuation, what makes a brand great, brand strategy, brand experience, visual and verbal identity, brand communications, brand protection and new chapters on branding in India and brands in a digital world.



The Second Machine Age Work Progress and Prosperity in a Time of Brilliant Technologies

The Second Machine Age  Work  Progress  and Prosperity in a Time of Brilliant Technologies Author Erik Brynjolfsson
ISBN-10 9780393239355
Release 2014-01-20
Pages 306
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A pair of technology experts describe how humans will have to keep pace with machines in order to become prosperous in the future and identify strategies and policies for business and individuals to use to combine digital processing power with human ingenuity.



The Fourth Industrial Revolution

The Fourth Industrial Revolution Author Klaus Schwab
ISBN-10 9781524758875
Release 2017-01-03
Pages 192
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World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine “smart factories” in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future—one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress. From the Hardcover edition.



The Decision Book

The Decision Book Author Mikael Krogerus
ISBN-10 9781847654465
Release 2017-07-13
Pages 176
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Most of us face the same questions every day: What do I want? And how can I get it? How can I live more happily and work more efficiently? A UK bestseller, The Decision Book distils into a single volume the fifty best decision-making models used on MBA courses and elsewhere that will help you tackle these important questions - from the well known (the Eisenhower matrix for time management) to the less familiar but equally useful (the Swiss Cheese model). It will even show you how to remember everything you will have learned by the end of it. Stylish and compact, this little black book is a powerful asset. Whether you need to plot a presentation, assess someone's business idea or get to know yourself better, this unique guide will help you simplify any problem and take steps towards the right decision.



Drunks

Drunks Author Christopher M. Finan
ISBN-10 9780807001790
Release 2017
Pages 344
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A social history of alcoholism in the United States, from the seventeenth century to the present day Today, millions of Americans are struggling with alcoholism, but millions are also in long-term recovery. Alcoholics Anonymous and a growing number of recovery organizations are providing support for alcoholics who will face the danger of relapse for the rest of their lives. We have finally come to understand alcoholism as a treatable illness, rather than a moral failure. Today's advocates can draw inspiration from the victories of sober drunks throughout American history. Christopher Finan recounts the nation's history with alcohol and its search for sobriety, which began among Native Americans in the colonial period, when liquor was used to cheat them of their property. He introduces us to the first of a colorful cast of characters, a remarkable Iroquois leader named Handsome Lake, who dedicated his life to helping his people renounce hard liquor. And we meet Carrie Nation, the wife of an alcoholic who destroyed bars with an ax in her anger over what alcohol had done to her family, as well as the idealistic and energetic Washingtonians, reformed drunks who led the first national movement to save men like themselves. Finan also tells the dramatic story of Bill Wilson and Dr. Bob Smith, the two drunks who helped each other stay sober and then created AA, which survived its tumultuous early years and has made it possible for millions of men and women to quit drinking. This is narrative history at its best: entertaining and authoritative, an important portrait of one of America's great liberation movements.



The Darkening Web

The Darkening Web Author Alexander Klimburg
ISBN-10 9780698402768
Release 2017-07-11
Pages 432
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"A chilling but well-informed and readable tour of cyber interdependence. Anyone interested in our growing global vulnerabilities should read this book.” —Joseph S. Nye, Jr., author of The Future of Power No single invention of the last half century has changed the way we live now as much as the Internet. Alexander Klimburg was a member of the generation for whom it was a utopian ideal turned reality: a place where ideas, information, and knowledge could be shared and new freedoms found and enjoyed. Two decades later, the future isn’t so bright any more: increasingly, the Internet is used as a weapon and a means of domination by states eager to exploit or curtail global connectivity in order to further their national interests. Klimburg is a leading voice in the conversation on the implications of this dangerous shift, and in The Darkening Web, he explains why we underestimate the consequences of states’ ambitions to project power in cyberspace at our peril: Not only have hacking and cyber operations fundamentally changed the nature of political conflict—ensnaring states in a struggle to maintain a precarious peace that could rapidly collapse into all-out war—but the rise of covert influencing and information warfare has enabled these same global powers to create and disseminate their own distorted versions of reality in which anything is possible. At stake are not only our personal data or the electrical grid, but the Internet as we know it today—and with it the very existence of open and democratic societies. Blending anecdote with argument, Klimburg brings us face-to-face with the range of threats the struggle for cyberspace presents, from an apocalyptic scenario of debilitated civilian infrastructure to a 1984-like erosion of privacy and freedom of expression. Focusing on different approaches to cyber-conflict in the US, Russia and China, he reveals the extent to which the battle for control of the Internet is as complex and perilous as the one surrounding nuclear weapons during the Cold War—and quite possibly as dangerous for humanity as a whole. Authoritative, thought-provoking, and compellingly argued, The Darkening Web makes clear that the debate about the different aspirations for cyberspace is nothing short of a war over our global values.



The Digital Matrix

The Digital Matrix Author Venkat Venkatraman
ISBN-10 9781928055211
Release 2017-02-09
Pages 224
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Is your business ready to win in the digital future—or destined to be disrupted? Ambitious digital-driven startups are now creating and cornering new markets in every sector. And yet, most legacy businesses continue to operate by old playbooks. Most are not keeping pace with the changes in their industry, let alone leading the way—what is yours doing? The Digital Matrix will help you understand the three types of players that are shaping the new business landscape; the three phases of transformation that every firm will encounter on its journey to business reinvention; and the three winning moves that will ensure your company’s success along the way. With The Digital Matrix, you will: Learn to navigate the world of digital ecosystems. Discover ways of competing and collaborating with other companies to create and capture value. Realize how powerful machines can amplify your company’s human talent. Learn to assemble the team to experiment with new ideas, re-examine your core beliefs, and reinvent your business rulebook for the digital future. The future of every industry is digital, and that future is closer than you think. Do you understand where your business fits into the bigger picture? Are you ready to maximize your opportunities? Packed with current case studies and practical experience-based advice, The Digital Matrix shows you how to rethink your business model from the outside in, assemble the right team for the journey ahead, and make bold strategic choices along the three phases of digital transformation. Your company's future depends on its ability to harness digital technology. Don't wait!



Cold Steel

Cold Steel Author Tim Bouquet
ISBN-10 9780748111763
Release 2009-10-01
Pages 352
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When the world's two largest steel producers went head to head in a bitter struggle for market domination, an epic corporate battle ensued that sent shockwaves through the political corridors of Europe, overheated the world's financial markets and transformed the steel industry. Billions of dollars were at stake. At the heart of the battle were two men: Guy Dollé, Chairman and CEO of Luxembourg-based Arcelor, the world's largest steel producer by turnover and Lakshmi Mittal, a self-made Indian industrialist and the richest man in Great Britain. Only one could prevail . . .



The Kim Kardashian Principle

The Kim Kardashian Principle Author Jeetendr Sehdev
ISBN-10 9781250107534
Release 2017-03-21
Pages 256
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The Instant New York Times, Wall Street Journal, and Washington Post Bestseller! How do social media stars attract such obsessive attention–even more than the Hollywood A-list? And what can they teach us about making our own ideas, products, and services break through? The world’s leading authority on celebrity branding, Jeetendr Sehdev, whom Variety calls "the best in the business," tackles these questions head-on. Sehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics just can’t touch. The Kim Kardashian Principle reveals the people, products, and brands that do it best–from YouTube sensations like Jenna Marbles to billionaire tech mogul Elon Musk–and proves why the old strategies aren't working. After all, in a world where a big booty can break the Internet and the president is a reality TV star, self-obsession is a must-have. No posturing, no apologies, and no shying away from the spotlight. The Kim Kardashian Principle is a fresh, provocative, and eye-opening guide to understanding why only the boldest and baddest ideas will survive–and how to make sure yours is one of them.



Live Like Fiction

Live Like Fiction Author Francesco Marconi
ISBN-10 0986148350
Release 2017-04-25
Pages
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WHEN YOU IMAGINE THE NEXT 10 YEARSOF YOUR LIFE, WHAT DO YOU SEE? If you're drawing a blank, breaking into a sweat, or visualizing a finish line but not the course to get there, this book is for you.Live Like Fiction provides an original and provocative four-week roadmap to authoring your own life story, and a raft of surprising tactics to make it your reality. In 30 days, this book will help you:* Unearth your purpose and the values that drive you* Determine how to best spend your energy--andwith whom* Learn how to influence your way to the top withempathy, gratitude and persistenceFrancesco Marconi didn't just write the book on owning yoursuccess--he's lived it, as a journalist, speaker, strategy officer at The Associated Press, and fellow at Columbia School of Journalism. Now he layers the tricks of his trade on top of fresh scientific research to offer a compelling step-by-step approach to achievingbreakthrough professional growth. A must for every ambitious college graduate, job seeker, new hire--and anyone with a hunger to become the best version of themselves.



Expert Oracle RAC 12c

Expert Oracle RAC 12c Author Riyaj Shamsudeen
ISBN-10 9781430250449
Release 2013-08-13
Pages 464
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Expert Oracle RAC 12c is a hands-on book helping you understand and implement Oracle Real Application Clusters (RAC), and to reduce the total-cost-of-ownership (TCO) of a RAC database. As a seasoned professional, you are probably aware of the importance of understanding the technical details behind the RAC stack. This book provides deep understanding of RAC concepts and implementation details that you can apply toward your day-to-day operational practices. You’ll be guided in troubleshooting and avoiding trouble in your installation. Successful RAC operation hinges upon a fast-performing network interconnect, and this book dedicates a chapter solely to that very important and easily overlooked topic. All four authors are experienced RAC engineers with a wealth of hard-won experience encountering and surmounting the challenges of running a RAC environment that delivers on its promise. In Expert Oracle RAC 12c they provide you a framework in which to avoid repeating their hard-won lessons. Their goal is for you to manage your own RAC environment with ease and expertise. Provides a deep conceptual understanding of RAC Provides best practices to implement RAC properly and match application workload Enables readers to troubleshoot RAC with ease What you’ll learn Know when to apply RAC, and when not to Design applications to take advantage of RAC Troubleshoot and solve clusterware problems Manage database backup and recovery in RAC Stay on top of locking issues and deadlock detection Harness the performance from parallel processing in RAC Support your RAC environment with a healthy network interconnect Who this book is for Expert Oracle RAC 12c is for experienced Oracle Database Administrators (DBAs) who are ready to take the next step in their career by expanding their skill set to include building and managing Oracle Real Application Clusters (RAC). DBAs and architects who are in the process of implementing RAC can immensely benefit from this book. It’s an excellent choice for DBAs to learn RAC conceptually, understand best practices, and become experts in troubleshooting RAC problems. Table of ContentsOverview of Oracle RAC Clusterware Management and Troubleshooting RAC Operational Practices RAC New Features Storage and ASM Practices Application Design Issues Managing and Optimizing a Complex RAC Environment Backup and Recovery in RAC Network Practices in RAC RAC Database Optimization Locks and Deadlocks Parallel Query in RAC Clusterware and Database Upgrades Oracle RAC One Node